A movement to encourage young women and girls to reach their dreams, athletic or otherwise, that’s the objective of the She Believes Cup. The campaign was launched in 2015 in the run up to the World Cup that year, with the first matches played in 2016. Now it’s time for the tenth edition and it will feature Australia, Colombia, Japan and the USA. The tournament starts with the match between Japan and Australia on the 20thof February at 4 pm CT. Find out everything about the She Believes Cup 2025 here.

Participants of the She Believes Cup 2025
The USA played against Japan and Australia during the Paris 2024 Olympics. Emma Hayes and her team were too strong for Australia by 2-1 and won from Japan in the quarter-finals (1-0). Japan featured in the She Believes Cup five times before, while Australia and Colombia make their debuts.
Now the competition is back to its original three matchday format. Last year it was only a two-date format due to the international windows in combination with the Olympics. All the teams are building up to the World Cup 2027, which makes these matches the perfect practice.Â
She Believes Cup 2025 Schedule
| Date | Match | Stadium | City | Kick-off |
| Feb 20th | Japan vs Australia | Shell Energy Stadium | Houston | 4 PM CT |
| Feb 20th | USA vs Colombia | Shell Energy Stadium | Houston | 7 PM CT |
| Feb 23rd | Colombia vs Japan | State Farm Stadium | Glendale | Noon MT |
| Feb 23rd | USA vs Australia | State Farm Stadium | Glendale | 3 PM MT |
| Feb 26th | Australia vs Colombia | Snapdragon Stadium | San Diego | 4:30 pm PT |
| Feb 26th | USA vs Japan | Snapdragon Stadium | San Diego | 7:30 pm PT |

Most Outstanding Player of the Tournament
It would not be a major tournament without an award for the most outstanding player. A committee comprised of representatives from all competing nations will be announced prior to the tournament. The committee choses a list of finalists, which the fans can vote on via the online ballot. The fan votes are included into the overall determination. These are the players who won the award in the last five years:
- Alexia Putellas (2020)
- Rose Lavelle (2021)
- Catarania Macario (2022)
- Mallory Swanson (2023)
- Sophia Smith (2024)
Frequently asked questions
How is the She Believes Cup winner determined?
The winner of the tournament will once again be determined by total points (three for a win, one for a tie), with the first tiebreaker being overall goal difference, followed by most goals scored, then head-to-head result and lastly, Fair Play ranking if necessary.
What are the locations of the She Believes Cup matches?
Shell Energy stadium, State Farm Stadium and Snapdragon Stadium will host the matches during the She Believes Cup.
Who won previous She Believes Cups’?
The USA has seven titles overall, winning the last five in a row. France (2017) and England (2019) are the only teams to win it besides the USA.
Where can I watch the She Believes Cup 2025?
All the U.S. matches will be broadcast on TBS and Universo and streamed on Max and Peacock. All non-U.S. games will also be available on Max and in Spanish on Universo and Peacock.





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